Tag: order-books
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Dodge is reopening order books for the 2017 Viper before it dies
After 25 years, the Dodge Viper is going to die, for good. Fiat Chrysler Automobiles [NYSE:FCAU] confirmed this fact back in June as it announced final editon models that sold out pretty much instantly. A weird thing happens when you say you’re killing off an icon: sales spike. The uptick in sales caused Dodge to…